TLC Business Advisors

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REPRESENTATIVE CLIENT ENGAGEMENTS

_Market Opportunity Assessment for Class II medical device
TLC Business Advisors was engaged by a new clinical-stage medical device startup to conduct a market opportunity assessment of its new product. The goal was to determine and articulate the market opportunity of the new device for potential investors.
_Approach
_Profile the diseases, analyze competitive landscape, and benchmark the prices of comparable alternatives.
__Results
_•    TLC Business Advisors estimated the peak annual US market opportunity for our client’s new product is $50MM annual revenue
•    We helped our client articulate the regulatory, competitive and commercial challenges facing the launch of this device, and proposed several approaches to address these issues.


_Business Turnaround for Non-Profit Organization
TLC Business Advisors was brought in by a Boston non-profit to investigate and formulate a solution for their decrease in afterschool matriculation program.

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Approach
_Market size analysis, competitive landscape analysis, benchmarked market leader’s practices, and reformed marketing strategy.
_Results
_•    TLC Business Advisors determined that 50% of the afterschool program market is shared by our client and its two main competitors, while the remaining 50% is fragmented among nine other programs.  
•    We found that a 20% increase in matriculation of our clients afterschool program could be obtained by penetrating a market of higher-grade-level customers enrolled in other local schools in the area.
•    Realigning program curriculum to meet the needs of the new customer market and pricing incentives for new customers will lead to a competitive edge and an increase in matriculation.


Cost-Savings Strategy for Johns Hopkins Hospital
TLC Business Advisors was brought in by a Hopkins-based non-profit group to critically assess water consumption and develop an implementation strategy to reduce bottled-water usage on the medical campus.

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Approach
_Market size analysis, cost-savings analysis, life-cycle analysis, and multi-stage implementation strategy.
_Results
_•    TLC Business Advisors determined that bottle water utilization could be reduced by 50% over a three-year period through slow adoption of energy-efficient bottle-free coolers.
•    Our cost-savings analysis determined that from this switch, the Hopkins Medical Institutes could reduce facilities expenditure by 2%, annually.
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